Week 33 footfall
Week 33 saw a drop in footfall week on week. The previous week was Woofstock, so a drop was probably inevitable. However the South West showed a similar drop so perhaps it was the weather effect.
Year on Year we are still showing a positive trend compared to the UK and South West and it will be interesting to see the Dartmouth results when regatta is over. It feels quieter than usual but it is always hard to judge from an individual viewpoint. Once we have a few more weeks of figures we will develop a trend chart to help businesses understand what is happening.
Week 34 footfall (Regatta week)
Now we have the week 34 figures which show a dramatic drop of 12.6% week on week. I cannot begin to explain these numbers at all as this is regatta week. Perhaps it is because the two camera locations are in dead zones for regatta visitors, although the one by the boat float should show strong regatta numbers. I can understand the Fosse Street camera being down as many of the visitors tend to stay around the embankment and not wander into the town.
The extreme interpretation of these numbers suggests that the embankment stalls do have a very negative effect for Dartmouth businesses that are not located around the embankment. I think the regatta committee needs to give some thought to this problem which has been evident to businesses in the town for many years. I cant deny that this is something I have sought to change when I was on the regatta committee but my comments were not backed up by numbers. This week 34 footfall chart however does show that there is an issue that needs to be better understood by the regatta committee. Lets hope that in the future all Dartmouth businesses can share in the success of the regatta.