Here are the Dartmouth footfall figures for week 37 2018:
I would expect to see the decline reducing over time as we are now probably 1 year on from the start of the decline. The figures should now level out at a new lower volume of visitors until we respond in some way to attract more visitors again.
We believe the Town Council needs to use its Board representation on the Dartmouth Visitor Center to revitalise the marketing program offered by the Center. Increase the income from subscribers and invest the income in more social media marketing. Their strategy so far has been to reduce costs to ensure the survival of the Visitor Center but that has resulted in the decline in visitors we have seen over the last year.
We believe it is time to change strategy to reverse this decline.